First Came The Elephants – Then The Lions

First Came The Elephants – Then The Lions – Spear-headed by The David Sheldrick Wildlife Trust – on October 4, 2013 – people stood up in a total of 42 cities around the world – and marched to end the ivory trade and save our remaining elephants.


This event was important and unprecedented in human history. We marched for a species other than ourselves. People recognized that an iconic creature was in danger and we said “this must stop”.


Then on March 15, 2014 – in a march conceived by Christine Jordaan and championed by Chris Mercer and Bev Pervan of the Campaign Against Canned Hunting – people in 62 cities around the world rose up once again and marched to end the heinous canned lion hunting industry in South Africa.


Kids Know That Killing Lions Is Wrong And They Marched With Their Families And Friends


Hunters and The Pro-Hunting Lobby took notice. They do not like to be exposed. They do not like to be challenged – they do not like to be questioned. Instead they like to hunt – they like to kill – they like to have their mounted heads and their hide rugs and their fangs and claws – reminders of their killing – proof of their manhood – big brave hunters with their souvenirs of slaughter.


They are feeling threatened as they see growing global opposition to their long held “right” to kill and their ridiculous claims that they love animals and are killing in the name of conservation. We all know they are cowards and they do NOT hunt – they just ride out to a killing zone with guides who are complicit in their evil – shoot and kill – and then go out to dinner – while staff clean up the carcass. They care not a whit about local economies and poor African families. These are the rich – the entitled – the “I can have anything I want elite”. 

See Chris Mercer’s presentation below – proof positive that the hunting lobby is feeling the heat:

CACH Presentation Videos Accused Of Harming Conservation 

Is CACH A Threat To Conservation – You Decide!

Three large NGO’s dominate the SA conservation landscape. WWF, EWT, and WESSA (Wildlife and Environmental Society of SA.) All three are pro-hunting, and lobby for the hunting industry. All three do some useful conservation work – but never in any area that will impact adversely on hunting.

My blog post giving the links to our CACH educational videos was referred by WESSA to their “technical expert” – who wrote a withering criticism, as follows in orange italics.

(I post my answers below in grey)

A) “The 2007 video is heavily biased, unfactual, slanderous and emotionally charged. I caution the use of this 2007 video for any kind of educational purposes. (In fact this is exactly the kind of thing that damages the cause of conservation and the reputations of conservation organisations and conservationists!)”

You can watch the 2007 video – only 11 minutes – here and make up your own mind:

B) “Most importantly this video equates all hunting to canned hunting and there is a massive difference between the two. I am of course 100% against canned hunting!”

1. Check out this 5-min video of typical wild animal hunts and see if you agree that there is a ‘massive difference’ between this and canned hunting:

2. I wonder if this technical expert realizes what she is saying when she is “100% against hunting tame lions” – but approves of hunting wild lions. Canned hunting is both cruel and abusive but it does not directly affect pride dynamics. We all know by now how damaging trophy hunting is to wild lion prides; how the loss of the pride male leads to chaos, infanticide and supremacy battles. Research by Panthera and others shows that it can take as long as 7 years for the lion pride to recover, and that as many as 20 lions and cubs can die in the upheaval. And this is defended as good conservation by this WESSA ‘technical expert?’

C) “WWF would not openly be supporting the sustainable use of wildlife for the hunting industry as a method for conservation if it did not work.” 

Humm – let’s analyse this extraordinary sweeping statement. I think the ‘technical expert’ is saying that:

1. Hunting is good conservation, the implication being that hunters will protect their hunting concessions from poachers.
2. If hunting was not good conservation, it would not be supported by WWF.

Taking the first point, let’s look at the catastrophic decline in elephant numbers in Selous Game Reserve, where virtually the whole area is under hunting concession. More than two thirds of the second largest elephant population on the planet have been poached in the last four years. And what have the brave hunters done to protect their concessions? Why, instead of turning their guns on the poachers, the brave hunters continue to shoot at the shattered remnants of the declining herds. But don’t believe the inconvenient numbers – just trust the WWF that hunting is good.

Look at the crooked reasoning employed in her second point: that if WWF approves of hunting it can’t be bad. How unscientific! So now conservation is a matter of faith. Just ignore all the facts, the horrendous cruelty, the rapid plunge towards extinction of African wildlife, and just kneel with her at the altar of the WWF, to worship. Does she not know that WWF is primarily a hunting organisation? That it was established by wealthy hunters in order to preserve hunting privileges on a continent which was undergoing de-colonisation? That it will say anything to prevent citizens from exercising their constitutional right to participate in wildlife conservation? 

See blog post ‘WWF – Scaremongers in Conservation below this post on our website:

And a general criticism of WWF:

Who is the greater threat to real conservation, CACH or WWF and its acolytes like this ‘technical expert’?

D)“I did not see the updated version of the canned hunting video – however, it would have to have undergone a massive mind shift in its presentation to have become factual, truly thought provoking and educationally valuable.”

Check out the updated 2014 version – 7 minutes – and decide for yourself if our short video is damaging to conservation or whether you think it is ‘factual, thought-provoking and educationally valuable.’


No wonder South African conservation is such an ugly mess, when anyone who questions the value or acceptability of hunting is treated with arrogant condescension by self-important ‘technical experts.’

No wonder South African conservation services have become a protection racket for the hunting industry. No wonder conservation policies and models are all wrong. 

The root of this problem lies with corporate South Africa. Corporate donations lead the way in conservation. Most corporate sponsorship and funding in South Africa goes to the big three pro-hunting NGO’s, WWF, EWT and WESSA.

Until corporate South Africa stops funding the wrong NGO’s, we shall continue to lose our wildlife to wrong conservation policies.

Chris Mercer.
May 2014.

Chris & Bev At The Cape Town March


 And Once Again On October 4, 2014 – People Will March Globally For Elephants – Rhinos – Lions

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